Using Social Media to build better relationships with people.
At Solumac we are aware how important and effective Social Media has become in the business world today and how essential it is to integrate it to your organisation’s objectives and services.
Our basic level workshop focuses on what are the five most popular social media tools for online communication - Facebook, Twitter, Grou.ps, Flickr, YouTube - and how do they work.
Our objectives are:
- Demonstrate how your business/organisation can benefit from these tools
- Assess appropriateness of new media tools within your organisation’s targets
- Provide case studies of businesses/organisations using them successful and unsuccessfully
At the workshop, you will be taught what social media is and the basic principles behind using social media tools; you will have a chance to help joining, creating and maintaining social media sites; you will also learn about the legality and best practices behind using social media.
Workshop length: 1 day (9.00am - 3.00pm)
Examining your business’s online presence.
At Solumac we want to help you to maximise your business or organisation’s digital presence by getting the most out of your existing social media tools as well as providing you with guidance on incorporating new ones.
Our intermediate level workshop emphasises on how to analyse and interpret results/feedbacks coming from your organisation’s social media tools and strategies, as well as how to improve your practices to meet your goals effectively.
Our objectives are:
- Discuss social media tools for specific activities and business goals
- Provide you with techniques to cultivate trust
- Show you how to use your tools to drive the right audience to know about your organisation
At the workshop, you will gain knowledge of the importance of honesty and integrity when using social media tools; you will discover how to create a constructive dialogue with your target audience; in addition you will understand to interpret the feedback from the dialogues and apply it effectively to your organisation’s aims.
Workshop length: 1 day (9.00am - 3.00pm)
